Die Teddybär-Sammlung

The Teddy Bear Collection

This autumn, the Italian luxury label Max Mara celebrates the 10th anniversary of its iconic Teddy Bear Coat. Since 2013, the cuddly coat has been capturing the hearts of all well-dressed women. To celebrate this milestone birthday, we have selected our favourite teddy pieces for you!

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Stories
Destination Looks

Destination Looks

|Laura Burkhard
The most beautiful summer moments begin with the right look. Discover our Destination Edit with carefully curated outfits for every trip - from relaxed days by the sea to elegant...
Wedding Season

Wedding Season

|Katja Hahnloser
Wedding Season at Maison Gassmann: A tribute to feminine silhouettes, modern occasion wear, and elegant looks for special events. Whether it's floral prints for garden weddings, sophisticated black-tie looks, or...
THADEN Pop-up

THADEN Pop-up

|Katja Hahnloser
On April 8, we had the pleasure of hosting THADEN's exclusive designs in our boutique in Zurich, together with our guests at Maison Gassmann. In a stylish atmosphere, a special...