A Celebration of Timeless Elegance: From December 1st to December 24th, 2024, Swiss jewelry label Ann Perica will host an in-store pop-up at the traditional Maison Gassmann at Poststrasse 3 in Zurich.
From December 1st to December 24th, 2024, our customers can look forward to the unique jewelry pieces from Ann Perica . Ann Perica stands for sustainable jewelry that impresses with timeless aesthetics and Swiss craftsmanship. Her collections, which combine modern silhouettes with a 70s-inspired aesthetic, offer customers the opportunity to personalize jewelry pieces according to their individual wishes. Whether gold, gemstones, or engravings – with Ann Perica, every piece of jewelry can be designed to be unique.
For her first pop-up, collaboration with Maison Gassmann was a sensible decision, as the traditional Zurich fashion house shares the same values as the sustainable Swiss jewelry label Ann Perica and offers an exclusive platform for her unique creations. The pop-up focuses on the new AP Signature Collection, complemented by a select range of rings, necklaces, earrings, charms, and bracelets.
For over 140 years, we have stood for outstanding style, a close relationship with our exclusive clientele, and a unique shopping experience. With the Ann Perica Pop-Up, we want to complement our range of high-quality clothing with matching jewelry design, appealing to both existing customers and a younger target group. The in-store pop-up will officially open on December 1st as part of Zurich's Sunday shopping event, to celebrate the start of this special occasion.
"We chose Maison Gassmann for our very first pop-up because the traditional Zurich fashion house shares the same values as our sustainable Swiss jewelry label and offers an exclusive platform for our unique creations."
Ann Perica
CEO & Creative Director
